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LEADERSHIP QUOTE OF THE DAY (22 May 2012): People are more easily led than driven. - David Harold Fink

SUCCESS

How to Become the Best in the World

So, Here’s the Big Idea...
The way you become the best in the world is by quitting the stuff where you can’t be the best. That leaves you the resources to invest in getting through the dip. It’s that simple. Quit the dead ends and invest in the dips. Blog every day for three years until your blog is #1 in its field. Give up your social life for a year until you make editor of the Law Review. Last six seconds longer on every single exercise in the gym until your abs actually start to grow. Can you do everything? Of course not. Breadth isn’t the point. The point is that in a world of infinite choice, in a world where the best in the world is worth more every single day, the only chance you’ve got is to find a dip and embrace it. Realise that it’s actually your best ally. The harder it is to get through, the better your chance of being the only one to get through it. Sticking with something just so you can be mediocre at it doesn’t make a lot of sense to me. Being average is for losers.

Seth Godin is a best-selling author, entrepreneur and agent of change. Author of eight books that have been best-sellers around the world: Permission Marketing, Unleashing the IdeaVirus, The Big Red Fez, Survival is Not Enough, Purple Cow, Free Prize Inside!, All Marketers are Liars and Small is the New Big, he is also the editor of The Big Moo, founder and CEO of Squidoo.

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Also See: www.sethgodin.com

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