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The “Diamond Jubilee Blended Scotch Whisky by John Walker & Sons” is a blend of whiskies distilled in 1952, partially aged in a cask made from oak trees grown at Sandringham, Diageo said. The whisky will be sold in a lead crystal decanter, decorated with a silver collar featuring a half-carat diamond and an individually numbered seal.
Each decanter will be accompanied by a pair of hand-engraved crystal glasses and a personalised leather-bound artefact book, all housed in a bespoke cabinet made of wood from the Balmoral and Sandringham estates.
The first bottle will be presented to the Queen as a gift, while the others will be offered for private sale by invitation only. They will be bottled on February 6, 2012, 60 years after the Queen acceded to the British throne. The London-based company will donate “all profits” from the sale, with a guarantee of at least £1m to the Queen Elizabeth Scholarship Trust, which will help “enable traditional craftsmanship to flourish in Britain".
The £100,000 price tag compares with £19.95 for a bottle of standard Johnnie Walker Red Label and £2,250 for The John Walker, its more exclusive cousin.
Diageo’s Johnnie Walker whisky is the world’s leading Scotch brand. Johnnie Walker, which was established in 1820, was awarded a royal warrant of appointment by George V, Queen Elizabeth’s grandfather, to supply whisky to the royal family.
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